Avid MediaCentral 2020 Empowers Broadcast News Organizations to Create and Deliver More Content in Shorter Timeframes
Burlington, Mass., July 21, 2020
Burlington, Mass., July 21, 2020
Avid today announced the immediate availability of MediaCentral® 2020, the comprehensive media workflow platform for TV news, sports and post production operations. Innovative new features in MediaCentral 2020 deliver on the needs of modern newsrooms, providing journalists with increased efficiency, faster search options and improved editing as well as an enhanced broadcast viewing experience for audiences.
MediaCentral 2020 accelerates production with a complete and scalable end-to-end media workflow platform, providing news teams with media access, workflow integration and remote collaboration to deliver breaking news as its happens. MediaCentral 2020 empowers global collaboration to connect disperse teams to share media and create better stories together, while leveraging broadcast content and incoming feeds to break news fast on digital channels.
“Whether you are a local news bureau, regional broadcaster or global news network, the ability to deliver compelling news stories quickly and efficiently is critical,” said Colleen Smith, Vice President, Market Solutions at Avid. “MediaCentral 2020 delivers the remote workflow collaboration, efficiency and distribution capabilities news production teams need to break news first and reach audiences across every platform—online, on social media and on air.”
From information gathering that leverages powerful search capabilities to story creation, graphics integration and social media distribution, MediaCentral 2020 empowers teams with the tools and the workflow speed they need to break news first. Key new capabilities include:
These new functions enhance and extend the industry-standard platform’s modular, scalable design and full suite of apps, services and connectors that accelerate every part of the media creation and publishing workflow.
Avid today announced the immediate availability of MediaCentral® 2020, the comprehensive media workflow platform for TV news, sports and post production operations. Innovative new features in MediaCentral 2020 deliver on the needs of modern newsrooms, providing journalists with increased efficiency, faster search options and improved editing as well as an enhanced broadcast viewing experience for audiences.
MediaCentral 2020 accelerates production with a complete and scalable end-to-end media workflow platform, providing news teams with media access, workflow integration and remote collaboration to deliver breaking news as its happens. MediaCentral 2020 empowers global collaboration to connect disperse teams to share media and create better stories together, while leveraging broadcast content and incoming feeds to break news fast on digital channels.
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